The objective of
this mobile marketing trailer is to showcase their three digital
services: internet, phone and cable. The 32’ pace trailer
travels to different events providing the opportunity for
potential customers to try out these three products on board the
mobile marketing trailer.
The mobile marketing
trailer is divided into three sections. Each section carries one
of the logo colors as it’s dominate color.
The internet section
provides three computer stations for individuals to try out Time
Warner’s internet service.
The digital cable
area is equipped with a plasma TV complete with its own
video source including cable, DVD/VCR, surround sound system
and a multi port switcher system. Lighting is used to
provide a more dramatic, high tech look complete with soft
glow string lighting along the edges.
Lighted logos are
dispersed throughout the trailer further carrying out the
corporate identity.
And the third area
on the custom trailer provides a chance for patrons to use their
digital phones.